If you want your business to appear higher in local search results, this course is for you.
The Local SEO Essentials with Semrush course helps you master the skills needed to grow your local visibility, attract more customers, and dominate your area’s search rankings.
It’s free, detailed, and designed by experts.
Course Overview
The Local SEO Essentials course teaches how to use Semrush tools to improve your local search performance.
You’ll learn how to manage your Google Business Profile, track local rankings, and optimize your site for local intent searches.
What you’ll learn:
- Track and analyze your local SEO performance
- Use Semrush tools to monitor local competition
- Build and manage local citations
- Set up and optimize your Google Business Profile
- Do local keyword research that drives traffic
This course is completely free and designed for small business owners, marketers, and SEO learners who want to stand out locally.
About the Instructors
The course is taught by Semrush’s local SEO experts, professionals who have helped hundreds of businesses improve their online presence.
They share real examples, practical methods, and step-by-step lessons to make local SEO simple to understand.
You’ll learn directly from instructors who specialize in Google Business optimization, local ranking factors, and citation building.
Their lessons are clear, practical, and beginner-friendly.


You’ll learn directly from professionals who use Semrush tools daily to analyze data, fix site errors, and boost rankings.
Their teaching style is clear and practical — perfect for both beginners and experienced SEO learners who want to sharpen their technical skills.
Course Modules
The course is divided into short, focused modules that make learning smooth and enjoyable:
Introduction to Local SEO – Understand why local SEO matters for every business.
Local Keyword Research – Discover how to find and target location-based keywords.
Tracking Local Rankings – Monitor your performance using Semrush’s local SEO tools.
Google Business Profile Optimization – Learn to set up and manage your profile for better visibility.
Building Local Citations – Learn to list your business correctly on trusted directories.
Final Assessment & Certificate – Test your knowledge and earn your free certificate from Semrush Academy.
Certification and Benefits
After finishing the course, you’ll receive a free certificate from Semrush Academy, proving your knowledge in Local SEO.
Benefits of completing this course:
- Earn a recognized certificate to add to your CV or LinkedIn profile
- Get hands-on experience with Semrush’s local SEO tools
- Learn to boost visibility and traffic for local businesses
- Improve your ranking in local search results
This certificate helps you stand out and gives clients or employers proof of your local SEO skills.
Why Recommended It
At Ranking Facts, we strongly recommend this course to anyone who wants to grow their local business online.
It’s perfect for business owners, freelancers, and marketers who want to appear higher in local Google results.
The lessons are short, practical, and filled with useful tips.
By completing this course, you’ll gain real skills to attract more local customers and beat your competition in search results.
By completing it, you’ll gain not just knowledge, but also confidence to handle SEO challenges more effectively — helping your website rank higher and perform better.

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